MAPBY SONAN DIGITALBack-to-school checklist
School starts soon! ✏️ Here's our back-to-school checklist for families in your town — and how your business name can help: your products.
💡 Checklists get saved and shared — ask people to save it.
Late Jul – Aug · around Aug 10
Back to school social media plan for local businesses.
A checklist, the offer, a student tip, first-day photos and a teacher thank-you. Copy it free, or run it in MAP with your offer and locations filled in.
Back-to-school offer
Back-to-school deal at your business name: your offer. your offer details Get ready for the new year at your town.
💡 Say who qualifies (students, parents, teachers) in the details.
A tip for the new school year
New school year tip 💡 your tip Questions? Ask our team at your business name.
💡 Be the helpful expert — it builds trust before people need you.
First day of school
Happy first day of school, your town! 🎒 Share your first-day photos in the comments — we love seeing them.
💡 First-day photos are among the most-shared posts of the year.
Thank you, teachers
A big thank-you to the teachers and school staff in your town 🍎 You make our community better every day. Tag a teacher who made a difference!
💡 Tagging teachers spreads the post through the whole school community.
How to run it
Back to school is a season, not a day — this template starts three weeks before a typical mid-August start. Adjust the dates to your local school calendar when you use it. Talk to parents in early posts and to students later.
Back to school dates
2027 · Tue, Aug 102028 · Thu, Aug 102029 · Fri, Aug 10
A season — the date above is the middle of it.
Next occasions
Run Back to school in MAP.
Your offer, your locations, five posts — approved and scheduled before lunch.